I learned about BroadbandClusters.org from the NDIA listerv. I’m going to follow up (very soon) with a look at the data by county – because I know we all want to know how we are doing locally. But for now, just the overview. Here’s the explanation shared there…
BroadbandClusters, a tool now covering 500+ metros and all 50 states that helps identify which ZIP codes have device and internet adoption gaps.
I wanted to share a few recent updates that I think will be useful to this community:
State-level explorer
I’ve heard from many in the NDIA community asking for better visibility into how rural communities and villages are affected by adoption gaps. The new State Explorer addresses this directly. You can now filter ZIP codes by concentration of seniors, Indigenous residents, veterans, children, race, and more. Set your threshold and only those communities surface, making it easy to compare how they perform against the statewide average.
Here’s the map and information for Minnesota…

I like the last graph and how is shows the correlation between various factors and broadband adoption. Many of the factors are beyond the scope of technology but the top and bottom aren’t. That seems like an area where folks could concentrate if they want to improve broadband adoption.
From Broadband Breakfast
Paul Bunyan Communications announces