Commercial purpose for Google Hangout via Best Buy

I have a friend in Scotland who has been trying to get me deeper into Google+. I have dabbled. I have attended online concerts on Google Hangout. I have joined a few circles. My Google Glass arrived earlier this week and I think I’m going go need to dive into Google+ circles to find some useful Google Glass apps. (I’ll write more about that once I wrestle them out of the hands of my 9 year old!)

Best Buy has created a Hangout that is of interest to me…

Best Buy is experimenting with Google’s new Google Plus-enabled ads with a shoppable Hangout for those seeking last-minute holiday gifts.

The Hangout, which is scheduled for 8:00 p.m. ET Tuesday, will be hosted by Carolyn McCarthy and feature Austin EvansMarques BrownleeSoldier Knows Best and Machinima, tech pundits with relatively large YouTube followings. During the course of the Hangout, a menu will appear on the right-hand side of the page. If the four discuss certain laptop models, for instance, a link will appear where viewers can click to buy the item.

First – I appreciate any business that recognizes that last minute is next Tuesday. (Not last week.) Second – I’m pretty last minute. Third – I think this is a great idea and unusual in that it’s technology to solve a problem, not technology for technology’s sake.

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