Someone asked me about broadband adoption initiatives and broadband providers. Specifically, they wanted to know if reduced rates for low income households was a successful way to get folks online. And were there any characteristics of a successful initiative.

I wasn’t sure. So I spoke with Brent Christensen at Minnesota Telecom Alliance. We had heard great anecdotes but didn’t have any even loose statistics. So we’re asking you. If you are a broadband provider, please take a moment for our 6 question survey: https://www.surveymonkey.com/r/DBSD2PS

Quick background … a few years ago (2012) Minnesota non-adopters claimed that $20 per month was their sweet spot for reconsidering. More recent national surveys indicate that a 15 percent discount was really all it would take now. We’d love to hear more from the providers on the front lines about what they are seeing.