According to iHealthBeat…
About 41% of consumers prefer to receive a reminder to perform a health-related task through text messaging, according to a survey from the Consumer Health Information Corporation.
As a daughter I think that’s great info. As a mom, I have to ask if that means that people take their pill (or run a mile or don’t smoke) when they get a text. Text might be preferred, but is it best in terms of changing behavior. Interestingly, the study cited seemed more interested in SmartPhone use than health impact…
Smartphone apps are increasing in popularity and are being widely used in healthcare as health apps. An online survey was conducted by Consumer Health Information Corporation (CHIC) to gauge consumer interest in health apps and evaluate the likelihood of patient adherence to them.
But adherence seems to be app loyalty, not follow through on medical advice. It would be interesting to see the survey ask about adherence to advice.